2015-2016 Master of Professional Communication Courses

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MPC 618 Advanced Professional Editing (3)
Emphasizes substantive editing and applies editing principles to a number of editing projects, including a paper intended for a peer-reviewed journal. With a review of the micro-editing principles introduced in MPC 651 and a focus on rhetorical grammar, students apply knowledge of grammar, punctuation, organization, and design to a number of editing projects. Prerequisite: MPC 651 or instructor permission.
MPC 646 Rhetoric and Persuasion (3)
Examines rhetoric as a field of inquiry and as a method for understanding the world around us. Students use critical analysis to evaluate symbolic acts of communication.
MPC 647 Professional Writing Theories (3)
Focuses on reading, analysis, and evaluation of historical and contemporary academic research on professional writing theory and practice. Students use this information to develop best practices for creating usable, effective, and ethical professional documents.
MPC 648 Emergent Media (3)
Analyzes  the theoretical foundations of emergent media by examining the writings of artists, computer scientists, literary scholars, and philosophers who have attempted to understand the cultural ramifications of emergent media (cyberculture). Students create several interactive projects to apply theories of emergent media to practical problems.
MPC 649 Communication Ethics (3)
Focuses on the fundamentals of being an ethical communicator in a professional setting. Beginning with ethical theories, students learn to approach ethics from a variety of perspectives and then apply that knowledge to professional contexts. Students also examine questions of diversity and representation in the media.
MPC 650 Introduction to the MPC Program (3)
Develops an understanding of the mission and goals of the MPC program, as well as the program’s structure. To provide an overview of the communication field, faculty present their scholarly and teaching interests, students explore their program goals and objectives, and communication professionals describe various career experiences in communication.
MPC 651 Writing Style and Structure (3)
Examines the foundations of the English language as a basis for writing and editing documents that demonstrate knowledge of the rhetorical and stylistic uses of sentence structure, grammar, punctuation, and paragraph development. Prerequisite: MPC 647.
MPC 652 Advanced Oral Communication (3)
Presents theoretical and practical approaches to developing and delivering effective presentations. This course emphasizes techniques of public presentation that include organizing, supporting, and clearly articulating arguments. Students are expected to be able to assess the public speaking situation, research and organize ideas for presentation, and develop sophisticated presentation skills.
MPC 653 Professional and Technical Writing (3)
Applies theoretical knowledge of professional and technical writing to create usable, readable, and ethical professional documents. Students learn to respond accurately and responsibly to situated audience needs. Prerequisite: MPC 647.
MPC 654 Organizational and Leadership Communication (3)
Provides a broad survey of communication-based perspectives on organizational topics with an emphasis on leadership communication practices. Within the context of an organizational setting, students explore situations in which to apply specific leadership styles with regard to various topics (for example, ethics, power, persuasion, crisis, and teamwork).
MPC 655 Intercultural and Global Communication (3)
Develops an understanding of strategies that facilitate effective communication with diverse cultures in various contexts through the exploration of theories and frameworks of intercultural, cross-cultural, and co-cultural communication.
MPC 656 Intergrated Marketing Communication (3)
Analyzes target audiences, types of messages, segmentation strategies, evaluation plans, and associated collateral material to determine how to most effectively distribute messages to target markets. The focus is on integration (or synthesis) of marketing communication with strategic marketing.
MPC 657    Information Design       (3)
Emphasizes information design principles essential in the production of various communication media. Students apply design theories related to color, photography, typography, layout, and organization to both analyze and create documents. Students further adapt principles of visual rhetoric and cognitive psychology to create effective, ethical, and professional projects.  Prerequisite: MPC 648.
MPC 658 Web Design and Multimedia Production (3)
Develops skills in planning, producing, testing, promoting, evaluating, and maintaining a media-rich website for a business or other organization. Students apply skills including photography, video, audio, animation, search engine optimization, social media, content management, user experience design, usability testing, and advanced interactivity.
MPC 660 Publication Design (1)
Explores the idea of what makes an effective, appealing publication from a layout, design, and organizational perspective. Basic publication design principles are discussed, and students apply those principles to a small, hands-on project.
MPC 664   Field Project Planning and Design (2)
Helps students envision their capstone projects, and provides an overview of the format, style, and content of project proposals. Students create concrete plans for implementing their field projects. This class should be taken one semester before students plan to enroll in MPC 690. Prerequisite: Completion of 24 credit hours in the MPC program.
MPC 680 Special Topics in Professional Writing (1–3)
MPC 681 Special Topics in Rhetoric and Culture (1–3)
MPC 682 Special Topics in Emergent Media (1–3)
MPC 683 Special Topics in Strategic Communication (1–3)
MPC 690 Field Project (3)
Serves as the culmination of the MPC program and includes the development of a portfolio of professional work. The field project can be a client-based project or an approved internship. Prerequisites: MPC 664 and successful completion of 28 hours of MPC coursework.
MPC 699 Continuing Registration (0)
Allows students to continue work on their field projects for two additional semesters. Students may enroll in MPC 699 for the two semesters following the semester in which they registered for MPC 690. If they have not completed the project by the end of the second semester of registration in MPC 699, they will receive a grade of NC for MPC 690. A fee of $250 is assessed each semester that students are registered in MPC 699.